Gaming and iGaming - BG Advisors

Gaming & iGaming

BG Advisors

Gaming & iGaming

At BG Advisors, we’ve joined forces with leading industry names like WarriorLab, Gamblers Connect, Wewintech, GlobalOddsc and others to support the growth and success of your gaming or iGaming business.

Whether you're launching a new platform or expanding an existing operation, we connect you with proven partners and services designed to help you succeed - from full platform setups to VIP services and affiliate growth strategies.

White & Grey Label Solutions

BG Advisors, in partnership with leading fintech providers, offers White Label and Grey Label solutions to help you launch your own financial services under your brand – fast, secure, and scalable.WHITE LABEL

Looking to offer your own branded financial services?

BG Advisors, via our trusted partners, provides everything you need to launch a full-service finance alternative under your own brand.

With a white label solution, you gain access to a complete, ready-to-go ecosystem that includes:

• Full suite of digital financial services for your customers

• European-wide card issuing and payment rails

• Multi-currency account capabilities

• Skin-ready finance app branded entirely as your own

• Support for Apple Pay, Google Pay, and Samsung Pay

• “Own-branded” next-gen Mastercard debit cards

This solution is designed for businesses with prior financial services experience, looking to grow their brand and customer base while keeping full control.

Your brand, your rules.

The tools are provided by our partners – the growth, results, and customer relationships belong entirely to you.

Important Notes from Our Partners:

You must be a licensed financial services provider or an approved agent.

You will manage all client relationships, KYC, AML, and onboarding.

White Label is part of BG Advisors’ Embedded Finance Service, which also includes Grey Label and BaaS offerings.

GREY LABEL

Prefer a faster, more economical option?
For those not ready for full white label ownership, our Grey Label solution offers a lower-cost alternative with reduced operational and regulatory responsibilities.

Key Benefits
• Rapid market entry at a fraction of the cost

• Co-branded platform powered by our partner

• Seamless onboarding with minimal setup

• Compliance, KYC, and onboarding handled by our partner

• Ongoing tech and back-office support managed for you

Grey Label allows you to focus on growing your business, while we and our partners take care of the technology, infrastructure, and compliance.

Forget the stress of licensing, regulation, and tech development – we’ve got it covered.

Important Notes from Our Partners:

• All compliance, onboarding, and KYC are handled through our partner.

Grey Label allows you to focus on growing your business, while we and our partners take care of the technology, infrastructure, and compliance.

Forget the stress of licensing, regulation, and tech development – we’ve got it covered.

Important Notes from Our Partners:

All compliance, onboarding, and KYC are handled through our partner.
End-user accounts (IBAN ownership) remain with the licensed partner you’re onboarded with.

Grey Label is also part of BG Advisors’ Embedded Finance Service, which includes White Label and BaaS products.

VIP and Training Services

At BG Advisors, we understand that in the gaming and iGaming world, VIP clients require more than just a premium product – they expect a premium experience. Through our trusted network of partners and industry experts, we provide end-to-end VIP management and staff training solutions designed to maximize client retention, revenue, and long-term loyalty.

VIP Management That Drives Revenue

High-stakes clients demand high-level treatment – and we’re here to help you deliver exactly that.

What You Get:

• Elite VIP Account Managers

• 24/7 Premium Support

• Loyalty & Retention Systems

• Exclusive Experiences

All services are backed by proven systems and analytics – not guesswork.

Training for Performance

Your team is your growth engine. Our training framework helps you transform staff into high-performing, revenue-focused operators.

Training Covers:

• Player Retention & Engagement

• VIP Identification & Management

• Sales-First Mindset

• Operational Readiness

Whether you’re launching a new operation or upgrading an existing one, we ensure your team is ready to deliver – from first deposit to high roller loyalty.

Why It Matters

• Improve VIP player retention and revenue

• Reduce churn and increase customer lifetime value

• Boost your brand’s reputation in competitive markets

• Ensure your team meets both service standards and regulatory requirements

Our VIP and training solutions are fully integrated with our broader gaming support ecosystem, helping you build a world-class operation from the ground up.

Grow faster. Serve smarter. Win bigger.

Let’s turn your team into your competitive advantage.

Affiliates

At BG Advisors, we know that a strong affiliate strategy is one of the fastest ways to scale in the gaming and iGaming industry. Through our partnerships with leading networks and performance marketers, we help you build, manage, and grow high-converting affiliate programs that drive real revenue – not just traffic.

Launch & Manage Your Affiliate Program

Whether you’re launching a new affiliate program or looking to optimise an existing one, we help you build a setup that performs and scales.

What We Offer:

Affiliate Program Setup
Custom Commission Structures
Tracking & Attribution
Fraud Prevention & Compliance
Connect with Quality Affiliates

Tap into a high-value network of vetted partners and traffic sources through our ecosystem.

Access to:

Top-Tier Affiliates & Media Buyers
Influencer & Streamer Collaborations
Campaign Support & Optimisation
Market Expansion

Why Work With BG Advisors on Affiliates

• Direct access to premium affiliate networks and partners

• Campaigns focused on revenue, not vanity metrics

• Strategic support from launch to scaling

• Full visibility on performance with transparent reporting

Ready to grow your player base with performance-driven marketing?

We’ll help you build a high-converting affiliate engine from day one.

Contact Us to discuss your requirements

Industry Expertise

We know banking. We know iGaming. And we know how to cut through the noise.

Our team lives and breathes these industries - from licensing and payments to the latest regulatory shifts. This isn’t guesswork - it’s real-world experience, built from years in the field and staying ahead of constant change. If there’s a smarter way to do it, we’ll find it.

Global Market Insight

We don’t just read reports - we know the players, the trends, and the territories.

From Europe to APAC and the Middle East, we help you spot real opportunities and navigate new markets with confidence. Whether you're expanding, pivoting, or just trying to get clarity - we’ll give you the straight story and a strategy that works.

Compliance Assurance

Compliance doesn’t have to be a headache - we make it make sense.

Regulations change fast, but we stay ahead of them, so you don’t have to. From banking KYC to iGaming legislation, we help you stay on the right side of the law, minimize risk, and keep moving forward without red tape holding you back.

Streamlined Processes

Licensing. Approvals. Banking. We handle the paperwork, the people, and the process.

Whether you’re opening an EMI, launching a new platform, or setting up in a tricky jurisdiction - we manage the details so you can focus on building the business. Fast, clean, and done right the first time.

Client-Centric Approach

You’re not just a name in a pipeline - you’re a partner.

We treat every project like it’s our own, with clear communication, honest advice, and zero runaround. We show up, we listen, and we stay in your corner from the first call to the finish line (and beyond).